The Perfect Fitness brand has maintained a strong relationship with Wal-Mart through offering a multitude of products that support active lifestyles. The most recent developments has been a foray into the cooling category which caters to anyone exercising, working or relaxing outdoors during the summer season.

We created a short ‘hype’ video to amplify the introduction of this new product line to merchandising partners as well as for promotion across social media and digital ads.

+ 190% YoY product sales on Walmart.com