— VIDEO

Perfect Cooling

Product Videos

New product promotion and retail partner support content.

BRAND

Perfect Fitness

ROLE

Art Direction, Videography, Motion Graphics

OVERVIEW

The Perfect Fitness brand has maintained a strong relationship with Wal-Mart through offering a multitude of products that support active lifestyles. The most recent developments has been a foray into the cooling category which caters to anyone exercising, working or relaxing outdoors during the summer season.

We created a short ‘hype’ video to amplify the introduction of this new product line to merchandising partners as well as for promotion across social media and digital ads.

RESULTS

+ 190% YoY product sales on Walmart.com

Summer Campaign Sizzle

LIFESTYLE

PVA Cooling Towels

New Product Launch

PRODUCT TECH

CoolPoint Product Line